In the past, Hypothetical Audience, I’ve mentioned how I’m somewhat a fan of the current crop of Marvel Comics-based films, albeit with some heavy caveats. As is a natural progression, they’ve also done a couple of shorter-format series (I’m not going to call them TV for reasons that will swiftly become apparent), helmed by Agents of SHIELD. I will freely admit that that particular series didn’t gel well with me, something about how the characterisations were handled and the story was paced really gelled badly. Now recently, I have been getting into this whole Netflix streaming thing, mostly for old Graham Linehan sitcoms and the American remake of House of Cards, so when news of Marvel’s recent deal with them came through I was initially apprehensive. However, when the first fruit of this collaboration, Daredevil, hit the… series of tubes (what’s an appropriate equivalent of Airwaves for the internet), I was quite surprised by the amount of good press it got compared to it’s forebears. I decided to give it a go, and y’know what? It didn’t totally suck!
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Tag / TV
On Christmas Adverts
Do you know what time it is, Hypothetical Audience? Well, as I write this it’s half two on Sunday, but that’s not what I’m getting at all. It’s actually that specific time of year, just past Halloween and Remembrance day, where the retail sector in the United Kingdom cranks into high gear with it’s marketing engines and bombard us, the consuming public, with christmas adverts until Boxing Day. It happens every year, obviously, and each company seems to try to out do both each other and themselves year on year. We get a whole cornucopia of thirty-seconds-to-a-couple-of-minutes films intended to sell us stuff, some directly by rubbing their products in our faces, others by desperately trying to pull at our heartstrings to make us forget it’s an advert. All in the name of crass commercialism, you see, for an event appropriated from Christian tradition that was likely appropriated from elsewhere ad infinitum. What fun!
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